Mission Statement

To ensure safe custody of the value for clients’ money and to take ultimate care of their interests – the mandatory step for long term success.

To provide customized solutions for the diversified needs of clients of various segments.

To extend in time the prudent research based advisory services to the clients through their individually preferred channels.

To dedicate completely to the commitment of transparency, professionalism and ethical dealings.

To provide all round support to the clients for maximization of returns.

To earn the confidence of the clients by our ability to help them take rewarding investment decisions.

To strive for achieving greater heights of proficiency in providing services by continually improving on in-house innovative skills and technology with a view to presenting better deliverables.

To extend its reach and establish its presence throughout the length and breadth of the country.

To dedicate completely to the commitment of transparency, professionalism and ethical dealings.

To establish Equity People as a friend in need so much so that wherever investors think of parking their funds they will remember Equity People for advice…To Think Investment is to Think Baljit.

And ABOVE ALL, to get Equity People recognized as paradigm of honesty and business ethics crossing over the usual fence of money spinning goal.